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In this monthly report, we break down the latest insights from the Makeup category on Swiggy Instamart for May 2026. You'll find insights on product counts, top brands, price distribution, and the biggest discounts available. Whether you're a shopper, seller, or market watcher, this data gives you a quick view of what's hot and how prices are shifting across the platform.
Total Products
Top brand
Most discounted brand
There are around 2,105 Makeup products on Swiggy Instamart as of May 2026. It is an decrease of 415 products compared to the previous month.
Lakme with 173 products is the leading brand in the Makeup category in Swiggy Instamart as of May 2026. Mars is second with 122 products, and RENEE is third with 118 products.
In the Makeup category on Swiggy Instamart, most items are priced between ₹177 and ₹274.
Kama Ayurveda Kumkumadi Youth-Revitalising Facial Oil by Kama Ayurveda is the most expensive product in the Makeup category on Swiggy Instamart as of May 2026.
Neha Gold Mehandi Cone by NEHA is the least expensive product in the Makeup category on Swiggy Instamart as of May 2026. Last month it was Home Truths Refreshing Wet Wipes - Floral.
Eucerin is the most expensive brand in the Makeup category on Swiggy Instamart as of May 2026, with an average price of ₹3,402.
| Rank | Brand | Average Price |
|---|---|---|
| 1 | Eucerin | ₹3,402 |
| 2 | MAC | ₹2,922 |
| 3 | Kama Ayurveda | ₹2,805 |
| 4 | Haruharu | ₹2,199 |
| 5 | INGLOT | ₹2,175 |
| 6 | d'You | ₹2,100 |
| 7 | Beauty Of Joseon | ₹1,750 |
| 8 | ANUA | ₹1,750 |
| 9 | Isopure | ₹1,750 |
| 10 | Beautywise | ₹1,583 |
NEHA is the least expensive brand in the Makeup category on Swiggy Instamart as of May 2026, with an average price of ₹45.
| Rank | Brand | Average Price |
|---|---|---|
| 1 | NEHA | ₹45 |
| 2 | Oxylife | ₹49 |
| 3 | Fem | ₹61 |
| 4 | 2OOLS | ₹64 |
| 5 | Bodify | ₹64 |
| 6 | Dabur | ₹79 |
| 7 | Beco | ₹89 |
| 8 | Nua | ₹99 |
| 9 | Himalaya | ₹100 |
| 10 | Boroplus | ₹101 |
Aesthetic Nutrition is the highest discounted brand in the Makeup category on Swiggy Instamart as of May 2026, with an average discount of 77%.
Beautiliss Professional Scalp Massager & Shampoo Brush by Beautiliss Professional is the highest discounted product in the Makeup category on Swiggy Instamart as of May 2026, with a discount of 78%. Last month, it was Sanfe Green Men And Women Travel Pouch Kits (Pack of 1) with a 83% discount.
That wraps up the key highlights from Swiggy Instamart's Makeup category for May 2026. From pricing trends to brand insights, this snapshot gives a clear picture of what's happening in this category. Check back next month for updated insights and shifts in rankings.
Our Quick Commerce Category Monthly Reports provide in-depth analysis of product performance shifts across key categories on Blinkit, Zepto, and Swiggy Instamart. These insights help quick commerce teams understand rapidly evolving market trends within this fast-paced ecosystem.
Disclaimer: Data on this page is based on publicly available Swiggy Instamart information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Swiggy Instamart or featured brands.