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In this monthly report, we break down the latest insights from the Cereals and Breakfast category on Swiggy Instamart for May 2026. You'll find insights on product counts, top brands, price distribution, and the biggest discounts available. Whether you're a shopper, seller, or market watcher, this data gives you a quick view of what's hot and how prices are shifting across the platform.
Total Products
Top brand
Most discounted brand
There are around 2,737 Cereals and Breakfast products on Swiggy Instamart as of May 2026. It is an decrease of 103 products compared to the previous month.
True Elements with 98 products is the leading brand in the Cereals and Breakfast category in Swiggy Instamart as of May 2026. Kellogg's is second with 83 products, and MyFitness is third with 76 products.
In the Cereals and Breakfast category on Swiggy Instamart, most items are priced between ₹50 and ₹121.
KRISHIVAL Nuts Pinenuts by KRISHIVAL is the most expensive product in the Cereals and Breakfast category on Swiggy Instamart as of May 2026. Last month it was AMORELLI Pistachio Spread .
Sipon Kokum by Sipon is the least expensive product in the Cereals and Breakfast category on Swiggy Instamart as of May 2026. Last month it was Frooti Tetra Pack.
KRISHIVAL is the most expensive brand in the Cereals and Breakfast category on Swiggy Instamart as of May 2026, with an average price of ₹2,938.
| Rank | Brand | Average Price |
|---|---|---|
| 1 | KRISHIVAL | ₹2,938 |
| 2 | Tartufi Jimmy | ₹2,500 |
| 3 | Big Tom | ₹1,800 |
| 4 | Ensure | ₹1,712 |
| 5 | Nescafe Gold | ₹1,628 |
| 6 | Digennaro | ₹1,400 |
| 7 | Bob's Red Mill | ₹1,330 |
| 8 | The Nibble Box | ₹1,295 |
| 9 | MOCCONA | ₹1,199 |
| 10 | Weetabix | ₹1,150 |
Sipon is the least expensive brand in the Cereals and Breakfast category on Swiggy Instamart as of May 2026, with an average price of ₹13.
| Rank | Brand | Average Price |
|---|---|---|
| 1 | Sipon | ₹13 |
| 2 | Flyberry Gourmet | ₹17 |
| 3 | Minute Maid | ₹25 |
| 4 | Sappe | ₹33 |
| 5 | Sosyo | ₹34 |
| 6 | Alpha 8 | ₹35 |
| 7 | Aachi | ₹36 |
| 8 | Nutty Gritties | ₹36 |
| 9 | V SuperDrinks | ₹38 |
| 10 | AMRUTH RAJ | ₹42 |
Being Bania is the highest discounted brand in the Cereals and Breakfast category on Swiggy Instamart as of May 2026, with an average discount of 72%.
DiSano Rolled Oats 1kg, Jumbo Oats, 100% Whole Grain, High in Protein & Fibre by Disano is the highest discounted product in the Cereals and Breakfast category on Swiggy Instamart as of May 2026, with a discount of 80%. Last month, it was Real Fruit Power Guava Vitamin Boost with a 70% discount.
That wraps up the key highlights from Swiggy Instamart's Cereals and Breakfast category for May 2026. From pricing trends to brand insights, this snapshot gives a clear picture of what's happening in this category. Check back next month for updated insights and shifts in rankings.
Our Quick Commerce Category Monthly Reports provide in-depth analysis of product performance shifts across key categories on Blinkit, Zepto, and Swiggy Instamart. These insights help quick commerce teams understand rapidly evolving market trends within this fast-paced ecosystem.
Disclaimer: Data on this page is based on publicly available Swiggy Instamart information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Swiggy Instamart or featured brands.